glossary

Survey

A survey is way of collecting information from selected groups of a community or organization to find out there views and opinions on the survey subject. E.g. A sporting shoes company may want to know what colour their new brand of shoes should be, they would then send out a survey to people interested in sports. The survey may involve viewing pictures of the shoes in a variety of colours, the survey participant would then select the ones they like.

Paid Survey

Paid surveys are a form of survey in which the participants are rewarded with either cash, merchandise or even prize drawings for cash and valuable products.

Online Surveys

Online surveys are a survey that is performed by the participant using their home computer that is connected to the internet, the benefits of online surveys are that the survey participant does not have to leave the comforts of their own home to complete the survey.